Getting the Most Bang out of Your Red White & Blue Inflatables
This is the year for celebration of 250 years of America (1776-2026) and a 4th of July Holiday that falls conveniently on the weekend. More patriotic themed units have been produced this year for an increased demand, but how exactly do you get more income from upcoming “Red, White, and Blue Themed” events. And more importantly, is your business ready to add additional units that are more focused on rental for a specific Holiday or special theme or licensed character?


Upselling Party Rentals at Checkout – ERS
Once a customer reaches the checkout screen on your website, most of the heavy lifting is already done. No matter which marketing channel brought them there, they are no longer just browsing. They have selected their rental items, added them to the cart, and entered buying mode.
That makes checkout one of the most important stages in the entire buyer’s journey because it gives you a final opportunity to increase the order value before the customer completes their booking. If you aren’t upselling party rentals at checkout, you could be leaving a lot of money on the table.
In this guide, ERS explains why upselling matters, why checkout is the ideal time to offer add-ons, and how to do it in a way that feels helpful instead of pushy.
Orlando Fun Crew USA Company Spotlight
Established Nov 1, 2000 Three bounce houses and a dunk tank, was a part of spacewalk franchise in Kissimmee and then took over the South Orlando and then all of Orlando. Still active in the spacewalk program although residential focus of business has decreased for more commercial business.


Magic Jump Celebrates 30 years with Sega Sonic Partnership
Magic Jump, Inc., the industry’s “Home of Licensed Inflatables,” is celebrating its 30th anniversary with a groundbreaking new partnership. The company has partnered with SEGA to introduce a full line of Sonic the Hedgehog licensed inflatables.
The collaboration marks the first time Sonic the Hedgehog, one of the world’s most recognized and enduring entertainment icons, will speed into the inflatable industry. The new collection will include bounce houses, combo units, and obstacle courses, giving rental operators and Family Entertainment Centers the chance to bring Sonic’s world of adventure and storytelling to life like never before.

IOA Partners with Connecteam to Host Webinar June 16 @ 2:00 p.m.
IOA has partnered with Connecteam, the world’s leading workforce management platform used by over 80,000 businesses globally, including IOA members Texas Entertainment Group, JP Party Rentals, and Pinnacle Event Group.
From scheduling crews across weekend events to onboarding seasonal staff, tracking certifications, and team communications, Connecteam helps operators manage their entire team from one mobile app. This partnership brings IOA members exclusive pricing, pre-built industry templates, and dedicated onboarding support
Join us on Tuesday, June 16th · 2:00 PM EST for the IOA x Connecteam Webinar
Learn how top IOA members cut scheduling time by 80%, eliminate buddy punching, and onboard seasonal hires in days instead of weeks. Free for all members. Spots limited.
